Securing Venture Capital Funding
A start-up lifesciences company ’s key short term goal was to secure the funding required to support development of its portfolio of Rx and OTC compounds. A draft business plan and communication presentation had been developed. Company officers were keen to ensure that the company ’s overall strategy and value proposition were well-supported, optimally positioned and effectively communicated to achieve maximum impact with a Venture Capital (VC) audience.
Psscion engaged with the CEO, CBO and external advisors to support review, analysis and further development of portfolio prioritization, asset-level strategy, product valuation and commercialization plans. Using these outputs, a revised business plan and new communications materials were developed. In addition, Psscion provided support in the review, prioritization and initial contacts with VC targets.
The company was successful in securing Series A funding and future financing tied to achievement of business and product development milestones